Summer is our favourite time of year too

BROWSE THE SUMMER COLLECTION
Make the most of summer and keep your costs down with our beach umbrellas and chairs.

Premium UPF50+ beach umbrellas and chairs designed for the New Zealand summer.

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Our Summer 2026 Collection is now here

Our 2026 range is here and we're ready to accompany you on your next lazy afternoon by the water.

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BEACH KIT READY FOR YOUR LIFESTYLE AND THE OUTDOORS

We provide New Zealand with a range of premium umbrellas, chairs and beach kit at affordable prices. View our range of bespoke designs to get you ready for summer.

Journal

  • beach umbrella nz

    Whangamata

    Whangamata is a popular holiday destination in New Zealand known for its stunning beaches, clear waters, and relaxed atmosphere. With its warm climate and long stretches of sand, it's the...

    Whangamata

    Whangamata is a popular holiday destination in New Zealand known for its stunning beaches, clear waters, and relaxed atmosphere. With its warm climate and long stretches of sand, it's the...

  • beach chair nz

    Why do I need a Beach Umbrella?

    Our Shady Characters beach umbrellas are a must-have for anyone who plans to spend time at the beach. Not only do they provide safe shade from the sun's harmful UV...

    Why do I need a Beach Umbrella?

    Our Shady Characters beach umbrellas are a must-have for anyone who plans to spend time at the beach. Not only do they provide safe shade from the sun's harmful UV...

  • beach sun umbrella tassels nz market

    Ōhope

    Today we spotted a Shady Character under one of our Classic White Beach Umbrellas with the matching Chair on the beautiful Ōhope Beach.   Located just over the hill from...

    Ōhope

    Today we spotted a Shady Character under one of our Classic White Beach Umbrellas with the matching Chair on the beautiful Ōhope Beach.   Located just over the hill from...

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